small businesses Tag

Posted on 14/10/2022

7 Tips To Make Your Franchises Stand Out

When it comes to business, nothing showcases the power of a successful business model quite like franchises. While it’s important to have a great location for your franchise, the importance of franchise marketing can’t be understated. The real power lies not in where you are, but in how people find you. We’ve got some franchise marketing tips to help you ensure that your franchise stands out - and hopefully give you some franchise marketing...

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by Ian Du Toit

Posted on 01/04/2022

All, Business

The Importance Of Delivery Services In E-Commerce

One Of The Key Aspects Of E-Commerce Is delivery. While it’s not that hard to set up a website or find things to sell, the real work begins once a purchase has been made, and the product needs to be sent to the buyer. The importance of delivery services in e-commerce can’t be emphasised enough - so let’s look at why it’s so vital. Why Do People Use E-Commerce Services? Convenience The main reason people make use...

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by Ian Du Toit

Posted on 10/12/2021

All, Digital Marketing

Misconceptions About Digital Marketing

Let’s Discuss Misconceptions. Of course, because this is a digital marketing agency, they’ll be related to… You guessed it! Digital Marketing! This one’s important to me because, despite the fact that we’re almost entirely functioning online, many people don’t seem to understand the importance of digital marketing. I Can’t Emphasise enough how crucial each service is to creating an optimised experience that’ll give you the best chance to grow and thrive online. With All Of That Being Said, Let’s have...

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by Ian Du Toit

Posted on 15/10/2021

All, Digital Marketing

7 Deadly Digital Marketing Sins

There Are a Number of Digital Marketing No-No’s To Avoid. Things so bad they could be likened in severity to sins. Lust, gluttony, envy, slothfulness, wrath, and pride can be detrimental to a business. … Or worse. However, There Can Be Redemption. By staying away from these sinful practices such as lusting after quick fixes and weak preparation. By avoiding some basic sins (and through a few solutions) businesses can easily avoid a fall from grace. Lust -...

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by Ian Du Toit

Posted on 17/09/2021

All, Business

Should You Rebrand Your Business?

“A Bottle So Distinct You would recognise it by feel in the dark or lying broken on the ground.” That was the brief that led to the famous Coca-Cola contours that we all know so well. The design is one of the biggest things that defines the world-famous brand today and set them apart from competitors who mimicked them. (Super original names include Koka Nola and Koke). And That’s What We’ll Be Discussing. Not Coca-Cola, I...

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by Ian Du Toit

Posted on 03/09/2021

All, Digital Marketing

The Importance Of Negativity

Humans Are, By Nature Opinionated. And I don’t mean that in a bad way. Whether it’s politics, pets, or pineapple on pizza (it does belong on pizza. Because science), people have thoughts and/or feelings about a topic. And That Extends To Businesses, too. Every business needs a reputation of some kind. And this requires the opinions of others, and that’s expressed in the form of reviews. Reviews Can Be Found At Various Places. Some companies who offer products from somewhere...

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by Ian Du Toit

Sign with "Is it worth it for SMEs to invest in Digital Marketing?"

Posted on 20/08/2021

All, Digital Marketing

Is It Worth It For SMEs To Invest In Digital Marketing?

Let’s Take A Moment To Appreciate: SMEs. Accounting for roughly 60% of all global employment, SMEs are the backbone of any economy. But building and running an SME requires dedication and sacrifice. This is why it's vital to ensure that you put your best foot forward in every aspect of your business to make sure it succeeds. One Of Those Aspects, Of Course, Is digital marketing. Digital Marketing? Why? It’s easy to underestimate the importance of digital marketing. But it...

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by Ian Du Toit

small businesses Tag

7 Tips To Make Your Franchises Stand Out

The Importance Of Delivery Services In E-Commerce

Misconceptions About Digital Marketing

7 Deadly Digital Marketing Sins

Should You Rebrand Your Business?

The Importance Of Negativity

Is It Worth It For SMEs To Invest In Digital Marketing?

Recovering and expanding your practice post covid-19